Campaign School - How to win an election

 

What a participant said about the seminar:

 

"I believe I got my money's worth in the first half day of training. Not only did we implement much of what we learned, but I also took advantage of additional advice from the staff. I wholeheartedly recommend this course to prospective candidates." - Karen Anderson, Walsh County Commissioner

Agenda for the seminar:

 

Monday, February 17

 

9:00 a.m. - The Candidate

• Evaluate the candidate and the electorate

• Candidacy announcement and filing

• Role of candidate’s spouse

 

12:00 to 1:00 p.m. - Lunch (included in fee)

 

1:00 p.m. - The Issues

• Selecting the campaign theme

• Selecting the campaign issues

• Handling the aggressive interviewer

 

The Money

• Budget preparation

• Raising money

• Using a finance committee

• Government reports

 

5:30 p.m. - The Media

Dealing with the media through mock interviews

 

Dinner (included in fee)

 

Tuesday, February 18

 

7:00 to 7:30 a.m. - Continental breakfast

 

7:30 a.m. - Review television interviews

 

The Organization

• Campaign structure

• The role of the campaign manager

• The use of support committees

• Headquarters selection and operation

• Working with the news media

• Promotion activities

• Volunteer recruitment and coordination

• Allies and coalitions

 

12:00 to 1:00 p.m. - Lunch (included in fee)

 

1:00 p.m. - The Campaign Strategy

• Identify the voters

• Targeting precincts

• Targeting special interest groups

• Developing a calendar to WIN

• Using polls

• Election day activities 

 

Purpose - To help candidates for public office, whether veteran office holders or first-time participants, plan and execute successful political campaigns.

 

Target Group - The seminar is designed for candidates for public office, their spouses and their campaign managers. We also encourage individuals who may be interested in seeking elected public office at some future time.

 

About the Seminar - The Campaign Management Seminar was developed by the American Farm Bureau Federation with input from political consultants and staff of both political parties. Videos, overheads, a case study and a computer game assist in the presentation of the seminar. Participants have an opportunity to have meaningful, hands-on experience and to test techniques, tools and methods.

 

Limited Enrollment - To allow for individual attention, enrollment will be limited to 28 people.

 

Lodging - Make room reservations directly with the hotel of your choice. Please secure your room at least two weeks before the event. Nearby hotels include:

 

• Candlewood Suites - 701-751-8900
• Holiday Inn - 701-751-8240
• Wingate by Wyndham - 701-751-2373

 

More information - Contact Pete Hanebutt at Office - 701-224-0330, Cell - 701-371-0027 or email pete@ndfb.org. 

 

Download the full brochure

 

Download the registration form, print and mail.